New venture for independent star
Russ is a multiple award-winning rapper operating independently. Russ is known for his incredible grit and drive, constantly dropping new work and reinventing himself. This process has seen to large amounts of awards, shows, and an expanding fan base. Wanting to connect with more fans than possible at the end of shows, the idea of doing these meets on video came to be.
Expanding fan reach for all artists
The initial version of the service Truss was made to help Russ reach more of his fans. Going forward this service will gradually open to invited artists, so they can get more facetime with fans as well. We designed and developed the Truss service with a native iOS app for artists, a web dashboard for management, and a responsive personalised booking page for each artist.